NU CTHM and NCCA Forge Partnership to Strengthen Cultural and Tourism Development

The NU Manila College of Tourism and Hospitality Management (NU CTHM) and the National Commission for Culture and the Arts (NCCA) formalized a strategic partnership through the signing of a Memorandum of Understanding (MOU) aimed at strengthening collaboration in the promotion of Philippine arts, culture, cultural heritage, tourism, and the creative industries.

The MOU signing was attended by Hon. Eric B. Zerrudo, Ph.D., Chairperson and Executive Director of the NCCA, along with Dr. Arlene O. Trillanes, Senior Vice President for Operations, and Ms. Medelene Forbes, Dean of the College of Tourism and Hospitality Management. Also, present were Dr. John Christopher B. Mesana, NU CTHM Faculty Researcher and NCCA Consultant, and the college's program chairpersons, Mr. Christopher Manlapaz of Tourism Management and Ms. Marichu Alvarez of Hospitality Management.

The partnership seeks to foster collaboration in the development and implementation of academic, research, training, extension, and community engagement initiatives that promote Philippine arts, culture, cultural heritage, tourism, and the creative industries.

Through this shared commitment, both institutions aim to provide meaningful opportunities for learning, discovery, and cultural appreciation while contributing to nation-building and sustainable development.